Discover The Most Powerful Way To Take Your Offline Business Online

If you are running an offline business, that is, a brick & mortar business, it is time to take it online. Discover how you can do it with little cost and without any website.

How to Create a Superior Marketing Database

Equip your business or operation with a dedicated marketing database that enables you to communicate intelligently with customers and prospects. Examine successful methods for creating and managing your marketing data on an ongoing basis.

Santa Claus' Business Is Slipping; Text Messages Would Help

Santa Claus is a great businessman, but lately his business has been slipping. Text messaging would be a great way for St. Nick to revitalize his business.

Real Estate Postcard Q&A - Postcard Frequency

This following question came from a postcard marketing Q&A survey I sent to over 3,000 real estate agents. From hundreds of responses, I compiled a list of most-frequently-asked questions. This is one of those questions.

Real Estate Postcard Q&A - Most Effective Postcard Strategy

This following question came from a Q&A survey I sent to more than 3,000 real estate agents. The survey pertained to real estate postcard marketing. From hundreds of responses, I compiled a list of the most commonly asked questions. This is one of those questions.

Direct Marketing - Promoting Your Business 1:1

When it comes to choosing the right marketing method for your business, you might find yourself in a hard position. Sure, you might discover that, luckily, there are many existent methods, still, usually just only one budget… And you will soon discover that marketing one product or service is usually an expensive campaign, or forces you to use advertising ways that are not exactly fitting your business goals.

Give a Reason for Your Deadlines to Boost Direct Mail Marketing Results with Time-Limited Offers

There are only two kinds of deadlines. Legitimate. And bogus. Your goal as a direct mail marketer is not only to create legitimate deadlines, but to persuade your readers that your deadlines are legitimate. Here’s why.

An Introduction to Direct Mail Marketing

Direct mail marketing is now being used by many large retailers like Macy’s or Wal-Mart in order to reach their customers. These businesses often send out sales flyers that highlight what will be on sale in their store that week. Retailers also send them out if they have special sales.

Real Estate Postcard Q&A: What Headlines Work Best?

The kinds of headlines that grab attention have the following things in common... 1. They are relevant to the reader.
2. They get their point across right away.
3. They omit needless words.
4. They promise the value of what's to come.
5. They're interesting!

Sex & Money! The Essential Guide to a Good Nights Sleep for Independent Professionals

When You're an Independent Professional operating in the fields of human potential and personal development, the subject of actually earning a decent living from helping people can leave a bitter taste in the mouth. Here's a simple analogy that helps me to a clear conscience every single time.

Business Direct Marketing - Top 10 Must Do's for a Successful Program

We get bombarded with offers constantly. But, direct marketing to your customers is essential. Why? Because it works! Here are some great tips to help you successfully execute on a direct marketing program.

Developing Profitable Product Concepts!

How to create a new business concept that will make big money.

Steps by Step Process-Postcard Printing Production

Technology had continually evolved and had productively changed the way business deal with their printing jobs. For the past years, it had been gradually observed that the changes brought by technology had advantageously improved the printing process to get more effective and easier printing production.