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Useful Advices - How To Write Your Very Own E-book In 5 Days or Less Part 3
Okay, you’re working on your stinkin’ thinkin’…you know that you’re already writing e-books whether you want to or not…and you’re not quite as afraid of failing as before…that’s a pretty good start! This chapter’s going to teach you a valuable method to get original ideas for an e-book. I learned it several years ago from my friend, Bry According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product an Kumar, who’s a master at this. Over the years, I’ve added to Bryan’s original idea and have come up with a “sure-fire” way to get ideas out of anyone’s mind…no matter what’s going on in there! We’ll get to this technique in a moment, but, first, let’s get the ideas you already have floating around in your brain down on paper. Oh, yo ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in u don’t write them down? I hate to say this, but… that’s just plain stupid! Any one of those ideas may well be a million dollar idea…the one that puts you over the top…the one that changes your life forever! Those ideas of yours are valuable things, so let’s get started doing that first. Nothing….and I mean absolutely nothing…ever tru lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. ly exists until it’s been put down on paper first. Think about it! An airplane, a new car model, a building, a dam, the clothes you’re wearing right now…they all existed on paper before they existed in real life. I can’t stress this enough! Put those ideas down on paper RIGHT NOW! Before we even get started, you HAVE to have a few bl here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe ank pieces of paper right there in front of you…and a pen, not a pencil! Now, just write those ideas floating around in your head down. They don’t have to be in any order or any format…just write them down as quickly as you can without editing them in any way. Each idea may only be a word…or it may be a whole paragraph…doesn’t matter…j d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro st get them out of there and down on paper. At this point, you have to make yourself a solemn promise that you’ll hide these ideas away from everyone…even your wife, your best friend, everybody! It’s important that your sub-conscious KNOWS that no one will ever see these ideas unless you want them to. Sub-consciously, if you think some ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc one will be reading your ideas, you’ll naturally edit your thoughts. The main reason is that you don’t want people to make fun of your ideas. So PROMISE yourself that these ideas are private property and that you’ll put them someplace where they’ll never be found by anyone else. Don’t skip this step…it’s vital to being able to REALLY t easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi ap the energy of your brain. Okay…spend a few minutes…or as much time as you need…getting the ideas that are on the surface of your mind down on paper. Then we’ll REALLY get about the task of drilling for ideas! Now, let’s start using the “Kumar Technique”. First of all, you’re going to HAVE to have a minimum of 30 minutes during whic nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically h you won’t be disturbed by anything…anything! No phone, no IMs, no TV/radio, no people! Just yourself…alone…for 30 minutes. So figure out where the best place to do this is going to be for you. Then, you’re going to need to get a few supplies. You HAVE to have a blank writing pad of some sort. Almost everybody has a yellow legal pa and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ d lying around someplace…go get it. You’re also going to need a timer of some sort…one of those kitchen timers is great for this. You know, the type where you twist the dial and it counts off 30 minutes. Get that while you’re getting the legal pad and a PEN! You’re probably wondering why I keep harping on using a pen, instead of a pen ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi il, or a word processor, or your computer. Here’s why. Your mind is pretty smart. It instinctively knows that if you use anything other than a pen, you have the option of erasing what you’re writing. The ONLY way to get the most out of this technique is for your mind to (1) feel completely safe in spouting out what may seem to be craz ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a y ideas…that’s why you made yourself the promise to keep your ideas private…and (2) be sure that you’re taking these ideas seriously and intend to bring them to life. If you’re using a pencil or an erasable medium, your mind knows that you can always edit things. Okay, let’s get this out in the open right now. I know you’re probably th dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod inking, “What a bunch of BS this is!”. The problem with that thought is, you’ve probably already done this exercise and never even knew it! Have you ever awakened in the morning with a great idea…or maybe it happened in the middle of the night while you were sleeping. It happens to some people while they’re driving a long distance. An cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin idea pops into your mind! Where do you think that idea came from? That’s exactly what we’re going to do right now…tap your subconscious in a controlled way…a way that allows you to capture the ideas easily. If you’re still taking this lightly, then I recommend you find out about sub-conscious writing. A good starting point is to read tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen anything by Natalie Goldberg, author of Writing Down the Bones. She’s the acknowledged expert on this technique. Her teachings are used by just about every big-time author you can think of. You CAN skip this section all together. The ideas you’ll be working with won’t be as exciting to you…as powerful to you…and, probably, not as goo t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel …but you can still use the rest of this book. I do urge you to try this method…it’s amazing how it works! Back to the “Kumar Technique”! You’ve got a quiet place with no interruptions, a yellow legal pad, a pen and a 30 minute timer. Find a comfortable place to sit and relax. Your first step is to breathe! That’s right, big, slow dee ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust p breathes…in through your nose and out through your mouth while you relax your body. Go ahead and start the timer now. The next thing is to picture the most relaxing place you’ve ever been. Get the smells, the feelings, the tastes of the beach, the mountains, a fluffy bed…whatever… embedded in your mind. Now, just start writing! Wha y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products tever comes into your mind…write it down. Don’t think about it…don’t think about anything other than that relaxing place you’re in. The words will start to flow out onto the legal pad. Pretty soon, you won’t even know you’re writing. That’s when it REALLY gets good! This technique works so well because you’ve done a few things here. . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de You’ve promised to keep the ideas safe; you’ve shown that you’re taking the process seriously, you’ve pre-programmed your mind to work on the ideas you’ve already been playing around with…and then, you’ve turned your mind loose on them. You’ll be amazed what comes out! The really great idea people all use some technique like this. Edi elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip son and Bell used focused naps. They’d work like crazy on an idea and then, just take a nap! They almost always got some idea about how to proceed from that nap. That’s basically what you’re doing here. Make a point to use this technique often, you’ll be glad you did. Copyright (c) 2006 By Dennis Lively and LiveMark Associates, L.L.C tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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