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Useful Advices - Easy Steps to Improve Your Business - NOW!
One of the catalysts I use for topic ideas is Chase’s Calendar of Events (if you’re looking to find a publicity “hook” for your business, or for a volunteer organization for which y According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product ou are trying to raise money, I can’t think of a better tool! www.chases.com) According to Chase’s, May is Business Improvement Mo ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in th. While you may not be a registered as a business owner, you are indeed involved in the most important business in the world – the “business of life.” The world judges business lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. by “the bottom line” – and although we may not do it consciously, we should judge the business of our lives by whether or not we are actually accomplishing what we deem most import here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe nt in our lives. Regardless of the business you are in – whether it’s for bottom line profit or nurturing a family (and hopefully both!), there are 4 simple steps that anyone can d d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro o to improve their results. Dan Sullivan, founder of The Strategic Coach Program (www.strategiccoach.com), calls them the “ ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc our-Referability- Habits:” 1. Show up on time. 2. Do what you say you will do. 3. Finish what you start. 4. Say “please” and “thank you.” Would anyone argue that do easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi ing those four things can do wonders for improving any business? Yet, how few individuals – let alone entire businesses -- adhere to them! I realize that I’m taking a risk talking nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically about this – since there are certainly times when I have failed on all four fronts. But I’m continuing to practice – and every day I’m getting better. Thankfully, productivity is a and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ bout progress, not perfectionism! Chris Crouch, creator of The GO System, stresses that we train people how to treat us by the way we act. Recently I was called by a company tha ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi wanted to know whether I was interested in appearing on their television program – we discussed the possible options, and the caller said, “I will call you no later than Wednesday. ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a Remember they called me – I didn’t call them – and two weeks later I’m still waiting. I’ll think twice before I spend any more time talking with them. How difficult is it, when dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod we can’t do what we promise, to say: “I’m sorry. Here’s what’s happening.” “Finish what you start” is an ongoing challenge for me! Many, perhaps even most, entrepreneurs struggl cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin in that area. After all, we are idea people – and for us, it’s much more fun to think of ideas than it is to implement them. This means it is essential to ask ourselves whether tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen or not we should start something at all – or make sure we are surrounded by people who will run with the ideas. As you’ve heard me say many times, “Together We Are Better!™ By the t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel way, if filing all those papers in your life is still on your project list – ask us how you can find anything in 5 seconds or less! I remember reading an article many years ago by ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust Tom Peters, author of The Pursuit of WOW, in which he described how much extra effort he had taken to fly across the country, on short notice, to complete a consulting contract for y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products client. Not one of the many people for whom he had made the effort ever said “Thank you.” How many thank you notes have you written lately? It’s one of the best ways I know to b . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de e memorable in the eyes of your client and loved by your family. Consistently practicing these four habits will dramatically improve your business and your life. Start today! Lik elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip anything worthwhile, habits require discipline, so more importantly, keep on practicing the “referability habits,” and live in a way that encourages those around you to do the same tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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