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Useful Advices - Brainstorming - Don't Cloud Your Mind
The brain is one amazing device. It's the centerpiece of the body, seemingly everything goes through the brain. Probably all the great inventions that have According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product come through history, were originally inside someone's brain. Many studies have been done on the brain and the prevailing thought, is that most people use ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in less then 10% of their brain capacity. Maybe the fact that people don't use their brains as much as they should, is why brainstorming was created. Brainsto lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. rming was the creation of Alex Osborn. Osborn was an ad exec. and he realized that normal business meetings, weren't creating the type of new ideas that he here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe needed from his employees. He wanted to find a better way for each person to share their ideas. In a normal business meeting, most people are afraid to spe d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro ak up. They're afraid of looking stupid, afraid of people laughing at their ideas and more than anything, they're afraid of being criticized. Osborn unders ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc tood the fears that the employees had, so he had to come up with new rules, that would allow each person to give their ideas, without fear. The rules that O easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi born created, became what is now known as brainstorming. The rules of brainstorming, is as follows, no ideas can be criticized, come up with as many ideas a nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically s possible, build on each others ideas and any strange or weird ideas are welcomed. What Osborn did was allow his employees to be individuals, at least duri and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ ng the brainstorming sessions. When people join a business, they usually have to put their personality aside. Businesses like people to conform to a certai ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi n way of thinking. Brainstorming gave people their personality back. It allowed them to speak their minds, without the fear of retribution. Osborn noticed ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a that a lot more ideas were coming through the brainstorming sessions and not only that, but initial ideas were being transformed into quality ideas that the dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod company could use. Though created for a group, brainstorming can be done on an individual basis. The problem is, the number of ideas coming from one perso cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin n will be limited. Plus, one person will not have the quality of ideas, that can come from a group. An individual may also lose focus during the process, w tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen ereas a group helps everyone stay on the same page. It's debatable which brainstorming process is better, group or individual, it probably depends on the pe t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel ople involved and what they're trying to achieve. Brainstorming was a great creation. It had and continues to help people and businesses maximize their pot ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust ential. Though Osborn is given credit for brainstorming, the process has probably been around long before Osborn gave it a name. Musicians, for decades, ha y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products ve been known to collaborate on musical projects. Those collaborations were just another form of brainstorming. Though not on the same scale as business, p . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de eople brainstorm on a daily basis. People are always asking each other their opinions on, the best places to shop, eat and where to take their cars for repa elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip ir. Daily brainstorming may not be as technical as Osborn's version, but the basic premise of brainstorming, is to have as many different opinions as needed tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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