Useful Advices - Business

The Madness Infecting our Lives

In a 1994 report on the current state of emotional literacy in the U.S., author Daniel Goleman stated:

"...in navigating our lives, it is our fears a

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

nd envies, our rages and depressions, our worries and anxieties that steer us day to day. Even the most academically brilliant among us are vulnerable to being undone by unruly emotions. The price we pay f

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

or emotional literacy is in failed marriages and troubled families, in stunted social and work lives, in deteriorating physical health and mental anguish and, as a society, in tragedies such as killings...

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

quot;

That was over 12 years ago. I still see the same problems today in many of the organisations I consult to. People struggling to cope with the emotional pressures of today's workplace often resort to

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

bitchiness, aggression, backstabbing, gossipping, complaining and other purely childish behaviours. And many in leadership positions are modeling these very behaviours! In short, organisations are tearing

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

themselves apart from the inside out.

Time to Stop the Madness

Goleman says that the best remedy for battling our emotional shortcomings is prevention. In other words, we need to place as much importance

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

on teaching our children the essential skills of Emotional Intelligence as we do on more traditional measures like IQ and school exams. And while were at it, why not teach each other these vital life skil

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s? It's never too late to improve your own emotional intelligence.

What is Emotional Intelligence (commonly known as EQ)?

The term includes these five characteristics and abilities:

1. Self-awareness--k

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

nowing your emotions, recognizing feelings as they occur, and discriminating between them

2. Mood management--handling feelings so they're relevant to the current situation and you react appropriately

3.

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

Self-motivation--"gathering up" your feelings and directing yourself towards a goal, despite self doubt, inertia, and impulsiveness

4. Empathy--recognizing feelings in others and accurately reco

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

gnising and tuning into their verbal and nonverbal cues

5. Managing relationships--handling interpersonal interaction, conflict resolution, and negotiations

Why Do We Need Emotional Intelligence?

Resear

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ch in brain-based learning suggests that emotional health is fundamental to effective learning. According to a report from the National Centre for Clinical Infant Programs, the most critical element for a

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

tudent's success in school is an understanding of how to learn. (Emotional Intelligence, p. 193.) The key ingredients for this understanding are:

• Confidence

• Curiosity

• Intentionality

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

• Self-control

• Relatedness

• Capacity to communicate

• Ability to cooperate

These traits are all aspects of Emotional Intelligence. Basically, a student who learns to learn is m

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ch more apt to succeed. Emotional Intelligence has proven a better predictor of future success than traditional methods like the GPA, IQ, and standardized test scores.

The Benefits of Emotional Intelligen

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ce

Building Emotional Intelligence has a lifelong impact. Many parents and educators, alarmed by increasing levels of conflict in young children - from low self-esteem to early drug and alcohol use to dep

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ession, are rushing to teach students the skills necessary for Emotional Intelligence. And in corporations, the inclusion of Emotional Intelligence in training programs has helped employees cooperate bette

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

r and motivate themselves and each other more, thereby increasing productivity and profits.

"Emotional Intelligence is a master aptitude, a capacity that profoundly affects all other abilities, eithe

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

facilitating or interfering with them."--Daniel Goleman, Emotional Intelligence, p. 80.

Want to Know More?

If you would like to find out more about conducting Emotional Intelligence (EQ) workshops

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

in your workplace please contact Jo. I run a variety of training programs using the principles of EQ and applying them to organisational situations ranging from teamwork, to customer service, to leadership

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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