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  • Useful Advices - 10 Tips for Booking Entertainment for a Corporate Event

    Finding entertainment for a corporate convention, holiday party or conference can seem like a overwhelming task. There are literally thousands of excellent, good, and down right horrible corporate entertainers available. This list will give you some advice on how to narrow down your search and find entertainment that will help m
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ake your event a success!

    #10 - PLAN EARLY. The most popular corporate entertainers book up very quickly for popular dates. During the corporate holiday party season (Nov-Jan), entertainers can begin to book up over a year in advance. Avoid disappointment and start looking for entertainment as soon as you know the date of your
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    corporate event.

    #9 - KNOW WHAT YOU WANT (AND MORE IMPORTANTLY, WHAT YOUR AUDIENCE WANTS). You can make your search for an entertainer easier if you have an idea of the type of entertainment that would work well for your group. Popular corporate entertainment includes:

    COMEDY - Comedy acts can be a great way to get your gro
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    up laughing together. Comedy acts don't have to be just stand-up comedians. Many corporate comedy acts blend magic, juggling, or other variety performances into their comedy show. This variety helps insure that there is something for everyone in the performance.

    No matter what type of comedy act your choose, be sure that the c
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    omedy is going to be appropriate for your group. Many comedians have different ideas on what "clean comedy" is, so be sure to ask for a demo video to preview the show (see #1 below!)

    MUSIC - Many headline singers and bands are available for corporate events.

    MAGIC - There are many different styles of corporate magicians and c
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    orporate magic shows. Some magicians offer strolling magic (going table to table at your event), some perform large illusion show with special effects and a cast of dancers, others specialize in comedy magic that gets your audience laughing in involved. Whatever styles of corporate entertainment you are looking for, be sure to f
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ind a magician who specializes in only that style. There are magicians you will tell you that they do everything - illusions, comedy, strolling, but that is because they are not proficient at any specific style, so all their shows are usually only mediocre. For the best possible show, hire a professional corporate magician who s
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    pecializes in one style of magic. These performers will be the best in their field in illusion, comedy, or sleight-of-hand because that is all they do.

    HYPNOSIS - Hypnotists can be great for the right group. Hypnotist shows are very interactive and require a very outgoing and uninhibited group to really be successful.

    #8 - BOO
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    K DIRECTLY WITH THE ENTERTAINER TO SAVE MONEY AND HEADACHES. If you book your corporate entertainment directly through the entertainer, you will save money on entertainment. Most corporate entertainment agencies add an additional 15-35% to an entertainer's fee. By booking a corporate entertainer direct, you also have the conve
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    nience of being able to talk with the entertainer (or their office staff) about any questions or concerns. Most corporate entertainment agencies will not let you talk with the entertainer until the day of the show. By booking direct, you can be guaranteed that there are no miscommunications about the performance. You can find
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    irect contact information for entertainers by doing an internet search for "corporate entertainers", "california comedian", etc.

    #7 - PLAN A REALISTIC BUDGET. The old adage, "you get what you pay for", applies to entertainment as well. The entertainment is not a place to save a few dollars. You would never cut corners on the f
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ood you would feed your guests, and should never cut corners on the entertainment. Bad entertainment can ruin an event just as quickly as bad food. You are not going to be able to get a GOOD quality corporate entertainer to do a show for $400. Fees for a TOP QUALITY, professional corporate entertainer will range from $1500 - $
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    100,000 + depending on the size of the show and the performer's experience and reputation.

    #6 - KNOW THE PERFORMER'S EXPERIENCE. You want a corporate entertainer who primarily entertainers for corporate audiences. Don't be afraid to ask questions... Is the performer a full-time entertainer? Have they performed at events like y
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    ours in the past? Do they have letters of recommendation and reviews from past clients for you to read?

    #5 - IF YOU HAVE A SPECIAL REQUEST....ASK! Many entertainers are happy to customize part of their performance for your event. If you have a special request in mind, be sure to discuss this with the performer at the time of
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    booking.

    #4 - DISCUSS SET-UP REQUIREMENTS BEFORE BOOKING. Set-up need for entertainers vary greatly. Some can perform in the corner of a room with just a microphone, some need a minimum stage area and special sound and lighting equipment. Be sure that your venue will be able to meet your entertainer's set-up needs prior to boo
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    king.

    #3 - LEAVE YOUR GUESTS WANTING MORE. 90 minutes of entertainment may sound like a great idea when you are planning your corporate event, but most audiences do not want to sit through a 90 minute show. A longer show does NOT equal better show. Even the TOP comedians and entertainers in the WORLD (Jerry Seinfeld, Jay Len
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    o, etc) only perform 60-75 minute shows. Professional entertainers and corporate event planners agree that a good length for most corporate live entertainment is 35-50 minutes. It is always better to leave your audience excited and wanting more...rather than having them get tired and start looking at the watch.

    #2- KNOW WHAT IS
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    INCLUDED IN THE FEE. There are travel expenses associated with hiring national entertainers for your corporate party. Many entertainers include the travel expenses into their performance fee and for some travel will be an additional expense. Be sure to know what is included in the fee you are quoted to avoid any unexpected (a
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    nd potentially expensive!) surprises.

    #1 - MOST IMPORTANTLY - ALWAYS ASK TO SEE A DEMO VIDEO. A demo video is the only way you can truly judge whether a corporate entertainer will be right for your company party. The demo video should be short highlights of the segments of an entertainer's show. The video should be filmed in f
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ront of a live audience so you can see how a real audience reacts to the show. If an entertainer's video is nothing but split-second clips and flashy graphics set to music, then they are probably trying to cover for an inadequate performance - or worse, it could mean that they have NEVER even performed in front of a real audience


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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