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Useful Advices - Success Can Be as Simple as Making Lemons into Lemonade!!
In my early twenties I landed a job with an electronic importer who specialized in low end car radios, speakers, and equalizers etc... I became their exclusive distributor for all of the province of Quebec. I will explain in anther article
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
how this actually happened for me.
I had very little experience in sales or electronics, and at the time wanted to become a psychologist, not a salesman. A few years earlier my Mother had started taking university course at night in the fi
I had very little experience in sales or electronics, and at the time wanted to become a psychologist, not a salesman. A few years earlier my Mother had started taking university course at night in the fi
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
eld. I would read her text books, and the human mind fascinated me. I did not have the money or time to attend university unfortunately, but everything happens for a reason.
My first experience in wholesale electronic sales!!!
I went into
My first experience in wholesale electronic sales!!!
I went into
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
an initial potential customer. There were five sales people ahead waiting for their turn with the buyer. Each one of the other sales people seemed to be wearing very expensive suits, holding leather engraved brief cases, and then of course
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
there was me, with my $89 sears sucker suit, and $19 leatherette briefcase.
These people were very seasoned in sales, and extremely intimidating with their manner of what I call “polite arrogance”. They tried to come across as being reall
These people were very seasoned in sales, and extremely intimidating with their manner of what I call “polite arrogance”. They tried to come across as being reall
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
y nice with me, wanting to give the new kid on the block some fatherly advice. One guy actually put his arm around my shoulder and said, Son, it just might be best for you to find anther line of products to sell. According to him, he had be
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
en the car stereo wholesale supplier there for years. The only difference between his products and mine was the packaging. They all came from the same factory in Asia.
Giving up in life was never an option for me, and I always loved a chal
Giving up in life was never an option for me, and I always loved a chal
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
lenge.
That night I thought about the best way to approach this situation. The first item on the agenda was dropping the suit of armor, since mind wasn’t up to spec anyways. I found my oldest pair of jeans; a clean tee shirt, and put my ra
That night I thought about the best way to approach this situation. The first item on the agenda was dropping the suit of armor, since mind wasn’t up to spec anyways. I found my oldest pair of jeans; a clean tee shirt, and put my ra
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
tty briefcase out of its misery once and for all. This new fashion statement would help me stick out like a sore thumb, and let the buyer take notice. I chose to be myself; honest, sincere, and straight forward. Hoping this would a breath o
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
f fresh air for the buyer, who had to deal with cookie cutter sales people all day.
Here is how I approached the buyer the next day…
I was young, had no money, hardworking, and trying to make it in the world of electronic wholesale. My pr
Here is how I approached the buyer the next day…
I was young, had no money, hardworking, and trying to make it in the world of electronic wholesale. My pr
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
oduct was no different then the ones he was already selling, except for the packaging…maybe that sales person with the fatherly advice did help me inadvertently. What I lacked in experience could be easily made up in providing him with exce
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
llent service. Not being married with a family like the other sales people he dealt with, would allow me to be make weekend calls, and in a pinch delivery products. I would also be willing to help him in his store as part of my service once
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
in awhile, if he happened to be short of staff. I did have five years retail under my belt.
The proposition
I suggested that the buyer try a few of my car stereos to see how they would sell for him. The buyer was so impressed with my app
The proposition
I suggested that the buyer try a few of my car stereos to see how they would sell for him. The buyer was so impressed with my app
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
roach; he wanted to give me a break and take a hundred car stereos to start, equaling a $2500 order. I said that building a long term relationship means proving myself to him, and that is what I intend to do. That was a very generous starti
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
ng order, but I suggested he just take ten, to see if they move. I presented him with a proposition, if my all ten didn’t sell in a week, I would pay his bill out of my own pocket. In return, if they did all move, he would allow me to be hi
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
s sole wholesale supplier for his car radios. He laughed and said I like your style already, you’re on.
My thought was if people only see ten of a product left on shelf ,and a hundred of some others brands, , then the one with ten must be
My thought was if people only see ten of a product left on shelf ,and a hundred of some others brands, , then the one with ten must be
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
better. Out of the five stores I tried this with, it worked with 3, and with the other two, I for gave their bill. They paid it anyways and became great customers. I honored my commitment, and that gave me a good name through the industry.
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
I became the exclusive wholesale supplier to many of the electronic stores this other sales person claimed he had solely.
I thought you should know in a very short time I managed to sell over $500,000 in product, never changed, and always
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
wore the raggedy jeans. Even though I could have afforded a decent suit a few months later, I kept my poor boy image.
Conclusion
My point to this story is in sales or business there is always a solution. I took the negative attributes, a
Conclusion
My point to this story is in sales or business there is always a solution. I took the negative attributes, a
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
nd made them positive. People do not just by a product or service; they have to like the person they deal with. Being different is okay, as long as you are genuine, honest, and sincere.
So take a chance and turn your lemons into lemonade!!
So take a chance and turn your lemons into lemonade!!
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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