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    Most novice or untrained salespeople make the same three mistakes. In brief, they
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    are;

    1. They don't identify their target market and end up trying to sell to an
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    one and everyone

    2. They are in too much of a hurry to show off their product

    3
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    . They try to "close" the sale without establishing if the prospect is even inter
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    sted

    Now we know the common mistakes, here are three quick tips anyone can use t
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    o improve their sales performance...

    1. Make sure that the person you're selling
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    to has some interest in what you offer.

    The easiest way to do that is to ask "Wh
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    at problem does what I offer solve, and who has both the problem and the willingn
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    ss to pay me to solve it for them?"

    Once you've answered that question, approach
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    people you suspect have that problem and ask if them if they have that problem,
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    ould they spare a few minutes for you to discuss your solution with them.

    You ma
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    not see as many people; nevertheless, the ones you see will be interested in tal
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    king with you so you won't be wasting either your time or theirs.

    2. Now you kno
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    that they have the problem and are open to a solution, ask them more about the p
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    roblem and how it impacts on them. Get them to explain it to you in detail by ask
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    ng open questions.

    3. Because you understand the issues and how they impact on y
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    our prospect, you can easily tell them how your solution will help them move forw
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    rd. Explain the costs or fees so it shows they either make a financial gain or a
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    saving in time, effort or money by engaging you or buying your product.

    All you
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ave to do now is agree to a timeline for implementation.

    Simple really, isn't it


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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