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Useful Advices - Sales Tip-Turn on the Faucet of Success
I read an interesting story over the weekend. It involved the ingredients in water. As we all (?) remember from o
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ur school days, water is made up of H2O, or two parts hydrogen and one part oxygen. Take away any of the ingredien
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
ts and you may get something, but it certainly isn't water. Maybe you actually have all the ingredients just not t
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
he right amount, you still won't get water.
Your successful sales system is exactly the same. It is made up of se
Your successful sales system is exactly the same. It is made up of se
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
eral parts. There's the mental part that includes attitude, confidence, etc., tools, and the strategies to use tho
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
se tools and action. While you may come up with other ingredients, I believe that most, if not all would fall unde
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
r into of these categories. Unfortunately, take away any one of these ingredients, or put in the wrong amount and
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
much like the water example, you may have something, (just getting by, mediocrity, futility, frustration, etc.) but
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
you don't have a truly successful sales career.
Sometimes, it can be a small change. Sometimes it takes a complet
Sometimes, it can be a small change. Sometimes it takes a complet
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
e overhaul of what you are doing. The point is, until you get the correct ingredients and the correct amount of ea
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
ch, you will continue to struggle. It doesn't matter how hard you work at it, how hard you try, or how many times
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
you do it, mixing together one part hydrogen and one part oxygen will not produce what you are after. When you do
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
't have the correct ingredients, you cannot get the correct results. It's that simple.
If you want to quench your
If you want to quench your
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
thirst, you can keep trying different combinations and then hoping that at some point in the future you will in fa
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
ct hit on just the right combination. It can take thousands of tries and years of trial and error to even get clos
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
e to success. And it makes no sense when you can simply get up, take some action and turn on the faucet. Seems li
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
e a simple decision and it is.
However, when it comes to your sales career, you are content to continue as you are
However, when it comes to your sales career, you are content to continue as you are
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
or perhaps try to patch things together with a tool from here or a strategy from there. Yet, if you would only ge
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
t up and turn on the faucet, you could skip the trial and error, the frustration, the futility, the mediocrity and
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
have more success than you ever thought possible.
It's up to you. What will it be? The faucet or the frustration
It's up to you. What will it be? The faucet or the frustration
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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