Useful Advices - Business

You know there are still some sales managers out there who instead of insuring proper a

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

mounts of qualified leads for their sales force will instead throw a new salesman or wo

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

an a darn phone book and say good luck, there is the phone? Oh great the new salesperso

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

n thinks.

Now-a-days you cannot call people on Do Not Call Lists, so instead these pho

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

e books only work when calling government white page listings or yellow page business s

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ections. Which if you company sells to businesses seems to work okay.

Unfortunately th

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

sales managers who do this make a few mistakes because each salesman ought to know a l

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ittle something about the industry sector they are calling on first. I can tell having

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

een in business a long time and generally the first listing in each business sector we

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

were in that depending on the listing we would get different sales people from the same

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

darn company calling us.

For instance we do pressure washing and cleaning and are in s

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ctions of Automotive, Marine, Aircraft, Trucks, Real Estate, Concrete, etc.. So, the “A

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

” section; we would often get called by one person and the rest of the alphabet later i

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

the week by other folks. What really irks me is that so often the person calling did n

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ot understand our business and wanted to sell us janitorial supplies, toilet paper, cle

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ning products and just went on and on.

Silly and pathetic and this would go on for two

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

-weeks or so and stop. Then in six-months it would start up again, same darn company. B

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

t it was not just that company, so many companies do this, but none of them seem to tra

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

in their salespeople understand the businesses that they are calling first. I hope if y

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

u are a sales manager you will figure it out and do it right, so, consider this in 2006

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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