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Useful Advices - 4 Secrets of Hula Hoop Selling!
I admit it.
On the week-end, I had an Endurance Hula-Hoop contest with my 8 and 11 year old nieces! They had a fabulous t
On the week-end, I had an Endurance Hula-Hoop contest with my 8 and 11 year old nieces! They had a fabulous t
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ime laughing at their aunt as I fumbled with the purple hula hoop.
Of course - they had NO PROBLEM keeping that plastic t
Of course - they had NO PROBLEM keeping that plastic t
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
be flying!
In fact, neither of them even broke a SWEAT.
They both said " Auntie - we could do this for hours!"
One thin
In fact, neither of them even broke a SWEAT.
They both said " Auntie - we could do this for hours!"
One thin
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
I have on them is old age so I watched carefully what they were doing. (Observation goes a lonnnnnnnnnng way in life.)
I
I
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
took a few tries but before they knew it - their "old" aunt was giving them a run for their money!
As my stomach muscles
As my stomach muscles
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
were screaming in holy terror, I thought ..." This would make a great article on how women approach selling!"
The 4 Secre
The 4 Secre
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
ts of Hula-Hoop Selling:
1. The Hula-Hoop Has To Be The Right Size. It's true! If the hoop is too big or too small - then
1. The Hula-Hoop Has To Be The Right Size. It's true! If the hoop is too big or too small - then
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
you're going to struggle. In selling - you struggle when your daily goals are too big or too small. Either way you'll end
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
p feeling frustrated and yet you're not getting anywhere.
2. You Have To Consistently Move! Just as the hula-hoop won't s
2. You Have To Consistently Move! Just as the hula-hoop won't s
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
art rolling unless you get those hips going...your sales won't gain momentum if you don't "move" every day. The Stop/Start
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
strategy doesn't work for hula hoops or making money.
3. You Have To Commit To The Right Moves. Putting the hula-hoop on
3. You Have To Commit To The Right Moves. Putting the hula-hoop on
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
the floor and jumping over it is not the purpose! If you want to play the game, you have to do it right and be willing to
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
ake mistakes. Selling is all about commitment. Where are you at?
4. Don't Quit. Yup - sometimes the hula-hoop falls from
4. Don't Quit. Yup - sometimes the hula-hoop falls from
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
bad manoever or from lack of movement. So do your sales. The numbers don't lie honey! So if you have dropped the "hoop" j
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
st pick it up again and start moving.
Momentum Is Never An Accident!
I first watched my nieces in amazement as they made
Momentum Is Never An Accident!
I first watched my nieces in amazement as they made
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
keeping the hula-hoop up look EFFORTLESS.
Then I realized what they were doing.
They had found the rhythm of it. Once th
Then I realized what they were doing.
They had found the rhythm of it. Once th
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
ey had the "formula" for what worked - they hardly had to work at all to keep the momentum going.
Your sales are the very
Your sales are the very
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
same way.
Do a few key things in a consistent and timely manner (ie/follow-up, on-going marketing strategies and communic
Do a few key things in a consistent and timely manner (ie/follow-up, on-going marketing strategies and communic
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
tion with your customer) and before you know it you're working smarter, not as hard and definitely making more money than
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ou can imagine!
Think I'm crazy? I Diva-Dare you to go buy a hula-hoop this week. Your hips and your sales will thank you
Think I'm crazy? I Diva-Dare you to go buy a hula-hoop this week. Your hips and your sales will thank you
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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