Useful Advices - Business

With Ebay & e-commerce now more popular than ever and home based web businesses springing up on a daily basis the need for effective packaging is ever more significant. There are a myri

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ad of packaging mediums available for product protection when dispatching goods via the postal & courier networks and it is very likely that the product & it’s packaging are all the cus

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

tomer will ever see. Many business owners rely heavily on repeat business and referrals and unless your customers’ order arrives in nothing less than perfect condition, they are unlikel

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

to return or sing your praises to their family & friends.

Depending on your product or products you have a huge selection of materials to choose from. Get it right and your custom

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ers will return. Get it wrong and your products will return! The following list is just a small selection of the types of packaging you need to consider when making the right choice;

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

Cardboard Boxes, Mailing boxes, Gift & party style boxes, Wine & bottle boxes, Foam lined mailing boxes, Single & double wall stock boxes, Telescopic boxes, Solid board boxes, Envelop

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

es, Postal mailing bags, Mail despatch bags, Polythene bags, Grip seal bags, Carrier bags, Bubble bags, Postal Tubes, Packing List Envelopes, Labels, Bubble wrap & Foam, Loose fill & Vo

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

id fill, Edge Guards & Protectors, Silica Gel & Dessicant, Foam Sheets & Pads, Instapack quick foam, Korrvu Suspension packs, Korrvu Retension Packs, Packaging & parcel tapes, Printed t

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

pes & labels, Coloured tapes, Specialist tapes, Dispensers & accessories, Glue guns & glue, Kraft Paper Sheets & Rolls, Tissue & Wrapping papers, Stretch film, Strapping, Layflat Tubing

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

& Sheeting, Corrugated Paper, Novia Corrugated wrap, Pallets, plywood & timber cases.

This list is by no means exhaustive but represents some of the more common materials availabl

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

. The best advice one can consider when choosing suitable packaging materials is to imagine you are the customer receiving the item. Even better would be to despatch your product thro

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ugh your chosen courier service or postal service and see how it arrives. If you are impressed your customer is likely to be also. If you are not then your customer won’t be happy eithe

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

r.

Your customer naturally wants value for money. If the packaging you have used looks cheap and scruffy then your customer will give less value to your product. If the product has

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

a lower perceivable value your customer may feel they can get better value and go elsewhere next time. A product which appears to arrive in less than perfect condition is more likely to

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

be returned by the customer. If the packaging is damaged or appears sub standard the customer will imagine that the product is also damaged and is more likely to find fault with it. In

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

this situation If your customer complains or returns your item you at least have the chance to put it right albeit at your expense. If this happens you are lucky. Often however the cust

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

omer will not complain, they will just go elsewhere never to return which is in itself a disaster. You can easily avoid this scenario in the first place by using the correct packaging m

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

aterials.

It is common for the importance of the correct packaging materials to be overlooked and for many is an after thought. Don’t make the same mistake. Before you send anythi

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

g to your customers, speak to a packaging company for help & advice on choosing the correct packaging materials for your product. Request samples of various materials and properly test

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

them before you go live. This advice will save you a lot of hassle, heart ache and ultimately the possibility of a failed business. Without happy customers you don’t have a business.

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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