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Useful Advices - A Sizzling Sales Secret To Be HUGELY Successful...
Many years ago, a favorite client of mine said something to me I have never forgotten.
" Kim - don't ever stop being yourself. It is the reason we buy from you."
That was a HUGE
" Kim - don't ever stop being yourself. It is the reason we buy from you."
That was a HUGE
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
compliment coming from a client that other reps had considered difficult, demanding and hard to please.
When I took over the account I realized he wasn't difficult, demanding or hard to please a
When I took over the account I realized he wasn't difficult, demanding or hard to please a
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
t all. He just wanted someone to BE REAL and listen to what he wanted to achieve.
I was just my normal, high energy, slightly edgy and off the wall self - who also happened to have a
I was just my normal, high energy, slightly edgy and off the wall self - who also happened to have a
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
rong>TON of ideas for him that he hadn't thought of. And I was always thinking ahead for him - anticipating his needs.
The Sizzling Secret To Be Hugely Successful...
You see it everywhere - usually with people new to selling/business and sometimes even from those who have been in the selling world a long time.
The new ones copy those they perceive as
The Sizzling Secret To Be Hugely Successful...
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ng>
Do you want to know one of the MAJOR traits of someone who is successful in business and in sales?
It's something that most people either ignore as trivial or they j
Do you want to know one of the MAJOR traits of someone who is successful in business and in sales?
It's something that most people either ignore as trivial or they j
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
ust can't believe it can be done. And for some reason it can be one of the hardest things to do.
The secret?
BEING YOURSELF.
Being A Copycat Doesn't Earn You Any Points
The secret?
BEING YOURSELF.
Being A Copycat Doesn't Earn You Any Points
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
You see it everywhere - usually with people new to selling/business and sometimes even from those who have been in the selling world a long time.
The new ones copy those they perceive as
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
successful (adopting their style and language) and the old ones copy the Old Boys Club. ie/ high pressure sales, too many calls and e-mails.
However - it doesn't work.
However - it doesn't work.
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
Just as the quote says " It is better to be a bad original than a good copy"
So Why Does Being Yourself Attract Clients and Opportunities To You?
So Why Does Being Yourself Attract Clients and Opportunities To You?
- No One Else Has Your Lif
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
e Experiences. It's true. There will never be another you. What you have learned in your previous careers, in your personal life - everything you have ever experienced - is all true to yo
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
. This is what YOU bring to your customers.
- When You Copy - You Blend In. If customers perceive that they can buy your product or service fro
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
m ANYONE - then honey - you have a tough road ahead. If you blend in - customers start focusing on price. Being part of the crowd DOES NOT GET YOU AHEAD.
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
>Like Attracts Like. I am high energy, upbeat and a fast thinker. It is what made me a national award winner , helped me to sell millions across Canada and also cre
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ate a successful international business. Guess who I tend to attract as customers and strategic alliances? You guessed it! I attract other high
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
energy people who are upbeat and fast thinkers. I looooooooove it! However being a copycat will just attract other copycats - not so good.
- You Will Act As A Filter. It's true. Ju
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
st as your marketing and branding act as filters for your business - so does your personality and experience. Not everyone is going to get you, like you or want you. Thank goo
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
dness for that.
Remember - people who want you to turn into a pretzel for them are a pain in the ass and not good for your business.
A Fabulous Proverb To Learn From:
" The path is clear
Remember - people who want you to turn into a pretzel for them are a pain in the ass and not good for your business.
A Fabulous Proverb To Learn From:
" The path is clear
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
So why do you throw stones before you? " - Chinese Proverb
Ask yourself these questions today:
Ask yourself these questions today:
- Am I doing what I really love to do?
- Did I choose this
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
for the right reasons? Am I being a copy cat? Is my bank account reflecting how customers are seeing me? I know you'
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
re in there somewhere! So instead of hiding and trying to be something for everyone and losing yourself in the process - BE BRAVE.
And step up to being yourself.
And step up to being yourself.
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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