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Useful Advices - Why Your Networking Is Not Working
Does this sound like you? * You're spending way too much time trying to network online and are on networking overload. * You're trying to keep up with all the threads that relate to your business in According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product all the social networking groups you've joined. * You're also monitoring all the discussion lists you're on looking for an opportunity to jump in and share your pearls of wisdom with the others on th ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in list. * You're afraid to keep track of the hours you spend in online networking because whatever the number is, it's way too high. * You've just gotten an invitation to join yet another social netw lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. rking group and while you're very flattered, you realize if you join one more group in an effort to network your way to a full client roster, you won't need any new clients because you'll be out of busi here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe ess * You're spending so much time trying to master online networking that you've totally neglected the face-to-face networking that has been working for millions of people for centuries. (Come on, h d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro w do you think people built their businesses before the Internet came along?) I mean, seriously, how much time can you afford to take away from your work to keep current on all the goings on in all the ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc online networking groups you belong to without your business starting to spiral downward? There is a solution to all this online networking mania and it's very simple: Cut back on your online networki easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi ng and up your offline networking. See? I told you it was simple! Yes, I know, you don't have time to get in the car, travel to an event, and spend a couple of hours with people you don't know and w nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically ll probably never see again, right? You've been to lots of networking mixers and it never seemed to work for you. You're shy and you don't want to appear pushy. Any of this sound familiar? I'm not s and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ rprised; I've heard it all a million times. If that's what you've been thinking, you may not understand what networking really is and how it works, and trust me, you're not alone in this. I have found ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi that the biggest misconception about "networking" is that people think the term is synonymous with going to formal networking events. That couldn't be any further from the truth. Networking starts by f ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a rming relationships with people, getting to know them and understanding what their needs are while they are likewise getting to know you and understanding your needs. You can start these powerful relat dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod onships anywhere-at your kid's soccer game, on the commuter train, at the hairdresser's or at the doctor's office-so if you're reluctant to go to networking events, fear not; there are lots of other way cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin to start the networking ball rolling. If, however, you do chose to include networking functions in your networking plan, please do yourself a favor and make sure you do everything you possibly can to tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen optimize the experience. That means, among other things: * Attending functions where members of your target market (or those who have access to them) will be. * Crafting a self-introduction that wi t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel l grab people's attention and have them practically begging for you to tell them more. * Knowing in advance exactly whom you want to meet and what you want to get out of the event. * Having a follow ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust up plan to stay in touch with the people you meet and deepen the relationships you began at the event. * Resisting the temptation to sell your product or services at the function. * Having a list of y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products open-ended questions in your head so you will never be at a loss for something to say. These are only a few of the things that can help you get the most out of any networking event so you attract more . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de lients than you ever imagined possible, easily and inexpensively. There are others, but the bottom line is this: BOTTOM LINE: If you want to grow your business, step away from the computer and do wha elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip the great sales trainer, Floyd Wickman, has been preaching for years. He says the key to getting more customers and clients comes down to three simple letters: "STP: See The People...belly to belly. tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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