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  • Useful Advices - How to Provide Exceptional Solutions (Not Just Service) to Your Clients

    In 2003, I moved to Little Rock, AR, and I was amazed with how helpful my new property manager was. If you haven't moved recently, you may have forgotten all the joy associated with having to arrange to shut off your ut
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ilities, phone, cable, etc. and arrange to have them hooked up at your new location. Then, you have to deal with mail forwarding, finding new service providers for all aspects of your life, and then deal with the move
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    itself. When I made a cross-country move in 1998 from MA to TX, I had the luxury of being able to quit my job and focus solely on the move and on selling unwanted items. Now, as a solo business owner, I no longer have
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    that luxury, and the processed caused a meltdown or two.

    However, my saving grace was my property manager.. The information and resources that she had available has greatly decreased the amount of time I'd need to fi
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    d this info on my own, and in some cases, she had her own contacts with some of the companies. For example, upon my decision to rent from her company and completing the paperwork, she handed me a packet of info to help
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    with my move. Within that I found contacts for the electric, gas, telephone and water companies, along with the deposit fees required and installation charges I could expect to pay. There was a brochure from the cable
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    company with all the options available from them, along with the pricing of their services. All of this info was in a great folder from a moving company with moving tips, in addition to having mail forwarding cards tha
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    t I could complete and return to my local post office. I was talking to her about my options for a mover, and she proceeded to open the Little Rock phone directory and found the name of a moving company she could recomm
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    nd, as well as ripping out a discount coupon for them from the back of the book. When I decided that I wanted to rent a PO Box as a business address for my business, I called her and discovered the branches of the USPS
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    that are close to my new home. I can honestly say that I've never had such a great one-stop shopping experience in my entire life!

    And, it didn't end there! While in her office, I noticed that she had bookcases full o
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    f videos and DVDs. The residents of all of the properties owned by the company could drop by the office and check out videos at no charge. What an amazing array of resources I had at my disposal! I truly felt I had g
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    otten exceptional service from this company because of all the resources that my property manager had at her disposal that provided solutions to the problems I was having.

    The idea of being in the solutions business ca
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    e to me when I read about an article in the Arizona Republic regarding a child care facility in Ohio that offers fresh Starbuck's coffee for the parents when they drop off their children in the morning, a dry cleaner dr
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    op-off service, as well as home-cooked and healthy meals that parents can take home with them when they pick their kids up. Now, isn't that a big jump from offering child care services to offering a solution for really
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    busy parents?

    So, how can you be a solutions provider instead of a service provider in your business?

    The first way is to identify ALL of the problems that your clients may have. If you're not sure what those are, as
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    k them! Your business may not be able to help solve all of them, but you may be able to help your client with those that are most pressing. Brainstorming these may cause you to have to think outside the box and figure
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    out how you might best serve your client. You will probably discover that you'll need to have a list of tried-and-true reliable service professionals at your disposal.

    If you don't have a list of professionals at hand
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    , there's no time like the present to create this list. If you can create strategic alliances with other businesses who can service your client base, by how much might all of your businesses profit from such an allianc
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    e? There's strength in numbers, and truly the business owners with the biggest Rolodex and the greatest number of contacts wins!

    Your clients are busy -- heck, we're all busy these days. Anything you can do to save t
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    hem money, time, or energy will engender their lifelong loyalty to you, and lifetime referrals! Start providing solutions to your clients, and they'll become your most vocal referral agents!

    Copyright 2006 Donna Gunte


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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